Moving salons? Texts to tell your clients where you're going
To tell clients you're moving to a new salon, text each one about two weeks ahead with the new address, the date and how to book, then again three days out and on opening day. Clients already booked after the move get their own note. Check your lease or salon agreement first. Pick a text below.
Every text says their name.
Pasting this into one message with several people in To still makes a group. Send it to one person at a time.
Only for clients who gave you their number for these texts. A green check here means the text and its length are fine, not that you have permission.
Send it one-by-one from your iPhone with BatchrunnerBatchrunner opens Messages; you tap Send for each person.
Free for up to 10 people per send.
The short answer
When you move to a new salon or suite, a text from your own number is often the message clients trust most, because it comes from the person who does their hair. Send each client their own text about two weeks before the move with the new address, the start date and how to book. Follow with a short reminder three days out and a "we're open" text on day one.
Not legal advice. Before you contact clients about a move, read your booth-rental lease or salon agreement. Some include non-solicitation terms or say who owns the client list. If the client records belong to the salon, don't export them without checking.
Moving-salon texts (6, counted)
Tap a text in the writer at the top to load it, or copy one from this table and change the names, places and times to yours. Counts use an 8-letter first name ("Jonathan") and "Northwind" for {company}; "Room for a name" is the longest first name that keeps the text in one SMS. Keep straight apostrophes: a curly one from smart punctuation switches the text to Unicode, 70 characters per SMS.
| ID | Use | Text | Count (8-letter name) |
|---|---|---|---|
| salon-t14 | Two weeks out | Hi {firstName}, it's Jess! From Mar 1 I'm at Studio 9, 21 Pine St. Same prices. Book with me at jessstudio9.com. Reply STOP to opt out. | 132 chars · 1 SMS · room for a 36-letter name |
| salon-t3 | Three days out | Hi {firstName}, Jess here: 3 days until I move to Studio 9, 21 Pine St. If you're booked after Mar 1, it's there. Free parking out back. | 133 chars · 1 SMS · room for a 35-letter name |
| salon-open | Opening day | Hi {firstName}, Jess: I'm open at Studio 9, 21 Pine St, from today! Book at jessstudio9.com. Thank you for coming with me. | 119 chars · 1 SMS · room for a 49-letter name |
| salon-booked | Clients booked after the move | Hi {firstName}, Jess here: your Mar 4 visit keeps the same time, but it's at Studio 9, 21 Pine St now. Reply C to confirm or R to reschedule. | 138 chars · 1 SMS · room for a 30-letter name |
| salon-price | Price change at the new place | Hi {firstName}, it's Jess: from Apr 1 a women's cut is $68 (was $62). Visits booked before then keep the old price. Thank you! | 123 chars · 1 SMS · room for a 45-letter name |
| salon-lash | Lash or nail tech moving | Hi {firstName}, it's Ana from Lash Lab: I'm moving to Suite 4, 88 Main St on Jun 2. Book fills as usual at analash.com. Reply STOP to opt out. | 139 chars · 1 SMS · room for a 29-letter name |
The move, step by step
A stylist on Reddit asked for exactly this: "a good text message to send out to clients that I am moving to a new salon" that sounds "professional and short." Short is right. Here is the order we'd send in, and who gets each text.
| When | Text | Who gets it | Notes |
|---|---|---|---|
| Before anything | Read your lease or agreement | You | Who owns the client list? Any non-solicit clause? Notice period? |
| Two weeks out | New address, date, booking link | Clients who gave you their number | The only text with a booking link and STOP line |
| Three days out | Short reminder | Same list | Optional; skip it if the two-week text got lots of replies |
| Opening day | "I'm open" | Same list | Thank them; no new offer needed |
| Any time after | Same time, new address | Clients already booked after the move date | One group just for them; ask to confirm |
Build the list from what's yours. Your phone's contacts, clients who texted you, and your own booking records are the usual sources. If your client list lives in the salon's software, check whether you're allowed to export it before you do. Batchrunner can build a group from your contacts on the free tier, or from a CSV file on Pro.
Keep the old and new straight. Clients already booked after your move date need a different text from everyone else: same time, new place. Put them in their own group so the address change can't be missed.
Price changes travel with moves. If your prices change at the new place, say so plainly, with the date and which bookings keep the old price. Searches like "how to tell clients your prices are going up" show it's the text people find hardest to write.
Day-before reminders stay on the reminder page. Once you've moved, your regular reminders are a job for the appointment reminder texts page; this page is only about the move.
Send it from your iPhone without a group chat
If you put everyone in one message, Messages starts a group: Apple says everyone in a group iMessage or group MMS sees all replies. To keep each client private, send one conversation per person.
- Free, in your browser. The text each person individually guide has a send list: paste names and numbers, and each row opens Messages for one person with the text filled in. You tap Send each time and tick them off.
- In Batchrunner, our iPhone app. In Batchrunner 2.2, include {firstName} to open one conversation per person; without a merge token, a batch can open as a group. Each client then gets their own text and replies come back only to you. A batch without a merge token opens one compose sheet for up to 40 people, and depending on Messages and carrier settings (Group Messaging, MMS), iOS may turn that into a group thread.
If someone on the list has no first name saved, add one before you send, or the text starts "Hi ,".
Before you send: permission and opt-out
The full rules are on texting customers: consent and opt-out basics. Not legal advice. For this job:
- Clients who gave you their number. Regular clients who text you about appointments, or who gave a mobile when booking, are who this page is about. Don't add numbers from the salon's lists you aren't allowed to use.
- The move announcement includes a booking link, so treat it like an offer: add "Reply STOP to opt out." to the first text.
- When a client opts out, remove them from every group today. Batchrunner doesn't read replies or process STOP for you.
- You're a business sender, even on your own phone. CTIA counts anyone texting on behalf of a business as a "Non-Consumer."
Ready to send to clients who asked for these texts? Batchrunner, our iPhone app, opens Messages from your own number. In Batchrunner 2.2, include {firstName} to open one conversation per person; without a merge token, a batch can open as a group. You tap Send each time; a ledger marks each person sent, remaining or skipped. Free covers 10 people per send, 2 groups and 2 templates; Pro is $7.99/month or $39.99/year with a 3-day free trial. iPhone only, iOS 17 or later.
Get Batchrunner on the App StoreBatchrunner opens Messages; you tap Send for each recipient.
What Batchrunner does, and what it doesn't
You tap Send each time; it doesn't read replies or handle STOP.
| Batchrunner does | Batchrunner doesn't |
|---|---|
| Opens Messages from your own number, one person at a time when the message has {firstName} | Send by itself: you tap Send for every text |
| Fills {firstName}, {lastName} and {company} for each person | Fill other per-person details such as times, venues or amounts: split the list, or text those people yourself |
| Keeps a ledger of sent, remaining and skipped, and picks up where you stopped after a crash or lost signal | Know whether a text was delivered or read: the ledger records that you tapped Send |
| Recurring weekly or monthly reminders (Pro) that notify you at the time | Send on a schedule: when the reminder goes off, you open it and tap Send |
| Builds groups from your contacts, or from a CSV file on Pro | Read replies or handle STOP: you remove people who opt out |
Contacts stay on your phone and send through Messages from your own number; there's no Batchrunner server. Prices and limits are on Batchrunner for iPhone.
For lash and nail techs
Moving studios works the same way for lash and nail techs, with one twist: fill appointments come every two to three weeks, so your next-visit list is short and urgent. Send the move text to everyone, and a separate "your next fill is at the new suite" text to clients booked in the first two weeks after the move.
More texts for your job
Questions people ask
What is a good text message to send clients that I'm moving to a new salon? Short and specific: "Hi {firstName}, it's Jess! From Mar 1 I'm at Studio 9, 21 Pine St. Same prices. Book with me at jessstudio9.com. Reply STOP to opt out." That's 132 characters with an 8-letter name, one SMS. Send each client their own text.
How do I let clients know I'm leaving? Read your lease or salon agreement first. Then text each client who gave you their number about two weeks ahead with where you're going and how to book, again three days out, and on opening day.
How do I tell clients my prices are going up? Say the new price, the old price, the date it starts and which bookings keep the old price, in one short text with your name. Example: "From Apr 1 a women's cut is $68 (was $62). Visits booked before then keep the old price."
Questions people ask
What is a good text message to send clients that I'm moving to a new salon?
Short and specific: "Hi {firstName}, it's Jess! From Mar 1 I'm at Studio 9, 21 Pine St. Same prices. Book with me at jessstudio9.com. Reply STOP to opt out." That's 132 characters with an 8-letter name, one SMS. Send each client their own text.
How do I let clients know I'm leaving?
Read your lease or salon agreement first. Then text each client who gave you their number about two weeks ahead with where you're going and how to book, again three days out, and on opening day.
How do I tell clients my prices are going up?
Say the new price, the old price, the date it starts and which bookings keep the old price, in one short text with your name. Example: "From Apr 1 a women's cut is $68 (was $62). Visits booked before then keep the old price."
Sources (4)
- Reddit r/hairstylist: "What is a good text message to send out to clients that I am moving to a new salon?" (archived thread title), checked 2026-11-06
- CTIA Messaging Principles and Best Practices (May 2023), checked 2026-11-06
- FCC 24-24, Report and Order (adopted 15 Feb 2024), checked 2026-11-03
- Apple Support 118236: Send a group text message on your iPhone or iPad, checked 2026-11-04